Website development is an ongoing and evolutionary
Armed with an understanding of your environment and with a clearly defined
online strategy we can proceed with the technical implementation - developing the websites, establishing online marketing,
optimising for search engines, building HTML newsletter templates etc.
Synapse employs top programmers and designers to ensure a thorough, efficient
and high quality implementation of your online strategy. Long-term we continue to
work with you to ensure that you are moving with market trends, changes to search
engine algorithms and reacting to competitor activities. The online space is a dynamic,
fluid environment and the strategy needs to be flexible enough to reflect this
continuous evolution. Working with Synapse is not a one-off engagement where
we leave you to your own devices once the initial build is complete, we stay actively involved to make sure goals are
met. The result is a long-term working relationship and a persistant advantage over
your competitors in the online space.
We have a vested interest in your online activities
The operationally active principals of Synapse work directly with all of our clients,
we do not employ account managers or representatives that take over once your website
is live. So if you want to meet to discuss the behaviour of visitors on your website,
or your strategy in relation to competitor activities, or even just an update on
developments in the website space, then you will be meeting with the people who
conducted the market research and developed your strategy in the first place. We
personally work with our clients to foster a proactive long-term relationship for
their online strategy and take a vested interest in the success of their online
While we offer an exceptional level of service with respect
to both the implementation and long-term support of your online activities; clients
who have progressed through the Market Research and Strategy Development stages
are welcome to tender the technical implementation and support work to the market.
Our core competitive advantage is developing a growth creation strategy as opposed to the technical implementation of that strategy.